UNITS IN DETAIL

Here you’ll find descriptions of each of
the units you can do through AIM Business School including details of contents and expected learning outcomes.

All courses

Introducing the underlying principles of micro and macroeconomics, this unit will help you appreciate and understand economic analysis and the frameworks required for making decisions that rely on economic concepts.

This unit covers:

  • › The analysis of consumer demand
  • › Concepts of elasticity
  • The analysis of production costs
  • Analysis of the firms supply decision
  • Demand, supply and price determination
  • Analysis of perfectly competitive markets
  • Analysis of monopoly markets, monopolistically
  • Competitive markets, oligopoly
  • Understanding pricing strategies
  • Introduction  to macroeconomics
  • ›  Keynesianism
  • ›   International economy

On completion of this unit, you should be able to:

› Describe and relate to your business environment the economic concepts of supply and demand, opportunity costs, marginal costs, trade-offs,

externalities, transaction costs, comparative advantage, price elasticity and inflation

› Explain market-exchange processes and discuss the impacts of monopoly and competition on market performance

› Demonstrate advanced understanding of monetary and fiscal policy in Australia and show how national and global interest and currency rates affect business decisions

› Show understanding of the academic literature and can use economic concepts and policies to improve skills in thinking and business decision-making